Nights End has incorporated the essence of caffeine-fueled, moonlit gaming sessions into every aspect of its brand. From the logo to the visual identity, each element reflects the excitement of the night - a time when legends are created and victories are won. The brand's philosophy, "Empowering the night," is embodied through a series of captivating designs that appeal to the gaming community. This is where mystery meets excellence, strategy intertwines with storytelling, and every gamer is invited to embark on the journey of Nights End.
This project is a brand that deeply resonates with its audience, capturing the thrill of nocturnal gaming and the bond of camaraderie. Nights End serves as proof of the power of design in shaping an eSports identity that is not only about winning games but also about creating an immersive, mysterious world where every night is an adventure waiting to be experienced.
Poster Design, Identity, Social Activism, Visual Story Telling, Student Work